Flickr user Zol87
There is a citywide effort to name the neighborhoods in the City of Myrtle Beach to make it easier to identify those areas for various projects and emergency response situations.
The residents that live between Mr. Joe White Avenue and U.S. 501 have requested to be officially designated by their long standing nickname of "Harlem".
The Sun News has more information including how City residents can give feedback on the name proposal and what the City of Myrtle Beach intends to do once the names are official. Read it here.